What is Pupple?

I first had the idea for Pupple over five years ago, when we brought home our puppy, Lilo.
I remember feeling completely out of my depth, worried I was making the wrong decisions and desperate to do things right. Like so many new dog owners, I turned to the internet for answers, hoping to find guidance and reassurance.

What I found was something very different.

Across forums, comment sections and social media, I was met, more often than not, with judgement, contradicting opinions and misinformation. Instead of feeling supported, I felt more anxious and more confused.

That’s when the idea for Pupple began.

Pupple aims to be the dog care app the pet community is missing.
Rather than digging through Google, Facebook groups, old books and TikTok videos, Pupple will bring everything together in one trustworthy place.

The guidance inside Pupple will not be a one size fits all approach. Each topic will be presented as different options, so owners can choose what works for their lifestyle and their puppy. Alongside practical advice, Pupple will also support you as an owner, acknowledging the worries, guilt and pressure that often come with raising a dog.

Think of Pupple as the manual you’ve been missing, with the supportive tone you wish the internet had.

Planned Features

  • The dog manual.

    Advice provided by experienced dog owners, behaviourists, vets and breeders covering all puppy and dog related questions.

    Answers will have multiple viewpoints and pros and cons to ensure owners always have options that fit their lifestyle.

  • A personal space to log meals, training, walks, health stats, and emotional notes.

    This will be a diary of your dog’s journey.

  • For new owners awaiting their dog’s arrival.

    The countdown tracks weekly puppy development and helps families prepare with practical checklists and enthusiasm.

  • A personal safety feature that lets users share their walk location and alert trusted contacts if they feel unsafe.

  • Focuses on helping owners stay safe during walks. Will Include practical guidance on risk awareness and self-defence.

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